The media news or media industry types of mass media, which focus primarily on providing news to a specific target audience or public. These typically include print media, televised news, and now the Internet. In its simplest form, the media’s news is simply a form of advertising wherein a company hires a writer to write up news stories for distribution purposes. The stories are then made available to the target audience through several means such as television, newspaper, radio, and the Internet.
The development of new platforms for distributing news content has paved the way for the expansion of media convergence. Media convergence refers to the merging of two or more mediums in the production of a single information product. This type of business strategy allows business owners to increase their reach by reaching multiple audiences at once. For example, a company may utilize the Internet, television, newspapers, magazines, and even radio all at once in a bid to provide consumers with the most current and comprehensive information regarding their company.
One of the most common methods of media news distribution is through the newspaper. Every morning and afternoon, there are dozens of new stories listed in the “reader’s” section of the New York Times, which is then disseminated to the entire country and even around the world through various newspapers and wire services. These stories range from sports, entertainment, political, and environmental issues to local news. A perfect example of a media news story would be a piece about a new product released by a major corporation, which has just come onto the market.
Another common method of distribution of this type of content is through the electronic media. Some examples of such electronic media would include the audio version of the New York Times, which is distributed via syndicated radio shows and the Internet. Another popular method would be to distribute the multimedia version through video and pictures. This multimedia includes videos of the news events that were broadcasted by various channels across the country or around the world. While some believe that there is no difference between fake news and real journalism, others state that both are equally problematic and damaging to society.
The problem lies in the fact that the general public cannot get enough and up to date news from the major media outlets. Newspapers and other printed media organizations are generally selective about what they include in their publications. Pieces that might not pass their editorial standards get relegated to the back pages. At the same time, there are a great number of people who rely on digital readers such as the iPhone, iPad, and iPod to get news from the digital platform of their choice. Thus, those who rely on these media to get news from do not receive the diversity they could otherwise from the traditional media outlets.
In the end, the public gets news from two sources, namely the major print media and the electronic platform. Although the first remains the more trusted source, it has not been able to overcome the challenges of the second. Media reporting on world events have been given increased prominence in recent times with the inclusion of multimedia journalism, such as video blogging and podcasting, which have expanded the scope of traditional media significantly. At the same time, new developments in social networking and multimedia technology have made it easier for new media outlets to get into the business of journalism. At present, journalism is no longer a mainstream profession but rather a niche art dedicated to providing information to those who are interested in it.